Created by Daniel Barkle, a UK-based designer and art director, Holography is an exhibition driven campaign that celebrates the existence of underground music without explicitly revealing the genre.

“The metaphorical title loosely translates to ‘visually indistinguishable from it’s actual subject’, allowing the campaign to hide any details of the subject matter. The campaign masks the genre through Grotesk letter forms and holographic aesthetics to block stereotypical judgements.”


All Rights reserved to Daniel Barkle

via behance

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