Established in 2009 by Sukwoo Lee, SWNA is the design office located in the highly inspirational city of Seoul, Korea. They are a group of passionate designers who experiment the design process and cross over the various fields striving to create meaningful designs for the better world. They develops design projects in the fields of objects, environment and strategy. Among SWNA’s clients we can find name such as Google nest, Samsung, BMW, Audi, Hyundai Motors, LG, 3M, Dell, Nestlé, Siemens, and many more…

Since 2018, SWNA has designed a small air purifiers with JAJU as the first product to reflect Korea’s lifestyle. The simple and light appearance of JAJU air purifier fits in different indoor settings harmoniously. It’s designed in an optimized size for a space such as a living room or a small room.
Electric dust precipitator is an advantage that can be used semi-permanently without replacement. In addition, The air purifier was designed in a simplified form so that anyone can easily replace dust filters.

Visit SWNA to know more about JAJU and follow the studio on their Instagram!


Images via theswna.com

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