KLARNA, Snask

Snask is a Stockholm-based studio working in Branding, Art Direction, Stop-motion and Live Action film.

Commissioned by Klarna, one of Europe’s largest banks, the Swedish studio recently developed original concepts for a new series of off-the-wall films and lifestyle photography to show how their smooth banking systems make it easier to take care of business.

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Snask created seven never-seen-before worlds, which would further define Klarna’s recent design leap and the brand’s uniquely “smoooth” transactions. Under their creative direction, an all-star team was assembled, including the collaborative studio Sing-Sing (set design) and Diktator (production). They developed scenarios to communicate one overarching message through still photography as well as motion. Each set was meticulously crafted and custom-built by gifted hands.

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