Fady Youssef was born in Cairo, Egypt, In 2008 he graduated in Graphic Design and now he is Art Director at DDB in Dubai, a renowned communications company.
MAKE ART, NOT WASTE! is a series of character design made out of unused electronic parts. With the entry of new electronic products into the market (smartphones, computers and gadgets), tons of electronic devices are thrown away, causing environmental pollution. Electronic components waste is growing every year. This waste often includes toxic materials such as lead, mercury and lithium to name a few. The concept behind this project is to keep electronic waste and create something with appeal. He gives a chance to reuse obsolete parts by making these up-cycled characters.
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